Stephen Barnard freelance copywriter

Introducing Stephen Barnard

My background and experience

I began my copywriting career in the late 1970s in the results-driven world of direct marketing - a great grounding, because you know instantly from the orders received whether your copy is working. I spent a long period in the creative engine room of Reader's Digest where I progressed to Head of Copy, writing whole campaigns, hiring and training other writers, and helping to develop new products and product lines.

I left to pursue the freelance life in 1999, since when I have provided copy for a wide range of clients across many industries and disciplines. I've originated content for countless mailshots and web sites, and was a preferred supplier of case studies and web content to Business Link East. Subject-wise I've covered everything from asbestos management to commemorative coins during my career. I am also a published author and a visiting lecturer on media at De Montfort University in Leicester. I'm based in Hertfordshire but have clients all over the UK.

What kind of copy will I create for you?

Copy that's clear, persuasive and accessible - whatever the subject or target audience. I believe that a freelance copywriter should have the versatility to tackle anything, regardless of the format or medium or the product or service. My style isn't flowery or ornate - it's straightforward, businesslike and cliché-free. I hope the samples on my portfolio page will speak for themselves and give you a good sense of what to expect.

Why choose me for your copywriting?

In a word - experience. As someone who's been around the industry for a good few years, I have a strong sense of what will work and what won't. By placing your copy requirements with me, you'll benefit from my knowledge, insight and ideas as well as my ability to deliver a persuasive argument and a neat turn of phrase. And did I mention that I never miss a deadline?

You'll find that my rates are highly competitive - and because I quote on a project-by-project basis, you'll always know where you are cost-wise.

Like to know more?
Then let's chat: call me on 07932002741 or click the email link below.